Finland is looking to force streaming providers including Netflix to produce shows in Finnish, under an EU directive that came into force this year.
The Audiovisual and Media Services directive covers linear television and streaming content, and allows EU member states to set conditions for audiovisual content providers operating in their territory.
In practice, the directive allows countries to demand a minimum level of investment in Finnish productions from streaming services like Netflix or HBO.
Nine countries have already brought in such rules, and Finland has now established a working group to examine how it might work in practice and what the effects could be.
The directive would allow Finland to mandate spending of between 6 and 20 million euros each year either on productions or streaming rights directly, or contributions to a national fund dedicated to supporting Finnish productions.
The working group is to report back by the end of August 2022.