The Kotka-based football club FC KTP has recruited a Jamaican sprinter to join its coaching team. The new hire is multiple world and Olympic champion Kerron Stewart and she will work with the team from May to September this year.
The 34-year-old athlete has won world championships in Berlin in 2009, in Moscow in 2013 and Beijing in 2015. Her Berlin exploits in 2009 included a silver medal in the 100-metre sprint.
Stewart was a silver medallist in the 100-metre women’s sprint at the Beijing Olympics in 2008 and also snatched a bronze in the 200-metre event. She announced last year that she was retiring from competition.
Stewart’s personal record in the 100-metre sprint stands at 10.75 seconds while her best time in the 200-metre event is 21.99 seconds.
Passing on expertise
KTP’s sales and marketing manager, Jari-Pekka Gummerus, said that the club plans to offer Stewart’s running and coaching expertise to other outfits in Finland and St. Petersburg.
"We plan to sell her skills to other athletics clubs, academies and sporting associations. This is new for us," Gummerus disclosed.
He said that KTP already has plans drawn up for marketing the sprinter’s coaching services.
"Traditional phone calls and making use of cooperation partner networks. We are hoping that by selling coaching services we will be able to cover her fee."
Stewart has said that she would like to continue her involvement in sports by working as a coach.
"Stewart played football during high school and after her track career she will be switching back to football," Gummerus explained.
KTP expects that Stewart will coach all of the club’s teams.
"This is an investment"
The marketing chief said that KTP was able to snag Stewart through and sports agent.
"Sometimes the world is small. We had long been in discussions with Stewart about this coaching idea and we decided to recruit her. We can also contribute to the start of her coaching career."
However Gummerus was quite tight-lipped when asked about the details of Stewart’s contract, saying only: "You could say that this is an investment for us."
12:34 Location corrected to southeast Finland.